by Tina Gasperson

So you finally took the plunge and set up a blog. But where are the visitors? You have lots to say and it would help if there was an audience. Never fear, it’s out there – people just need to know you exist. There are many tried and true ways to get the word out on the Internet to build traffic to your blog – and you may even find that you can cultivate a devoted following over time.

First, it may help to determine the theme of your blog. Sounds obvious, but many blogs suffer from a lack of direction. If you can determine your niche right from the start, you’ll know better how to market yourself to potential visitors. Your blog may be all about plastic widgets, or it may be all about daily life with your family. Whatever the subject, make sure you know what it is so you can communicate it to your audience.
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